Let's Get Real About Addiction Treatment Marketing
Look, it’s no secret that addiction treatment is one of the most competitive industries in the US. You have a LOT of things working against you – the “forces of evil” are constantly trying to stop you from doing what you are in business to do – helping those who need your help.
Let’s talk about paid ads and more specifically LegitScripts…
It was a good idea on paper (trying to weed out the scammy lead generation companies) – but in reality, it is a colossal pain in the backside.
Hey guess what? You get to pay exorbitant fees and jump through a million hoops just to get the “honor” of paying Google and Facebook MORE money on ads. Oh, and by the way, the scammy lead gen sites know how to get around the whole LegitScripts thing anyway – so now you are just flushing your precious marketing budget down the toilet.
- If that wasn’t enough, you also have to compete with national lead generation websites who have enormous budgets. You either pay their referral fees or just accept that they are going to win, and you get what you get.
- I don’t even want to get started talking about the lowest of the low, slime ball addiction marketing “call centers” who practice illegal strategies – like changing your Google My Business phone number and forwarding it to their call centers.
- When you are lucky enough to bring in a new patient, you then get to do battle with the insurance carriers who are clamping down on what situations qualify or don’t.
- And to top it all off, keeping up with Google and their million algorithm updates is a full-time job to say the least.
You didn’t get into this business to deal with any of that.
- Wouldn’t it be nice to be considered a thought leader in the industry and respected by your peers nationally?
- Wouldn’t it be nice to have your center become a focal point within your community, doing good and giving back?
- And it certainly would be nice to have the time and bandwidth to do the fun parts of marketing, right?
Imagine making marketing decisions not out of desperation but out of creativity and what’s good for the business and your clients.
Surchability can help you escape those frustrations and put you on the right path to doing what you are supposed to be doing…helping people.
Yes, We Can Be Your Vanilla Ice
Before we go any further, you should know, we are NOT your typical agency or vendor…in fact we HATE being called an agency.
If you have ever looked at any sort of agency website or proposal, they are usually plastered with information about themselves and how great they are.
We will never be a keynote speaker at a conference or have a trendy office with bean bag chairs and a ping pong table – because guess what?
You are paying for all of that.
When you work with Surchability, you get our heart and soul. You may even get a text message late at night when we discover a new strategy for you – we literally get 4 hours of sleep a night.
So, we know you don’t care about how long we have been in business (12+ years by the way) or anything like that.
You have a problem, and you want to know if we can help you solve it.
So, with that out of the way, you are probably thinking “Guys, how do I never worry about census ever again?”. I’m glad you asked…
Making You A "Kind Of A Big Deal"
Our system revolves around various strategies and methods that all accomplish one common goal – making your business the #1 addiction treatment facility in your specific geographic area, all by giving Google what it wants.
When you partner with us you can expect results like this…
Yes, our system is a little out of the ordinary…but then again, so are our results.
Our strategy consists of Technical, Organic, and Local SEO, plus content marketing and marketing automation. There are several agencies that offer these services, but no one does them like we do.
Most agencies say that they offer SEO, but they really don’t know the true ins and outs of the skill. Keeping up with what Google wants is more than a full-time job and very few people put in the proper effort. They do just enough to be able to sell you “SEO”.
In fact, we do the SEO fulfillment for a lot of agencies across the US, for that exact reason.
Content marketing agencies try to sell you on X number of blog posts a month but what you get is a ton of thin content that only targets one keyword with very low search volume.
They have to sell you on deliverables because they know their content won’t bring in results, unless they do the “spray and pray” method of just churning out a ton of low-quality content.
Here is an example of just one blog post we created for an addiction treatment client.
If you would like to learn more about some of our strategies, you can check out our case studies showcasing our Google Concierge Strategy along with our Join or Die Method.
Not all treatment facilities are a great fit to work with us, and that’s OK. We have found the best success with companies that exhibit these common traits:
- 100% believes in our philosophy and is willing to do what it takes to make necessary changes.
- Is not looking for an overnight home run – Understands that this is an investment in time and resources.
- Has sufficient budget to grow their business – We are not the cheapest.
- Has internal systems already in place to be able to handle an increase in lead volume.
- This goes without saying, but we need to say it none the less…you must be an ethical service provider. Put it this way, our system will make it so you don’t NEED to be LegitScript certified, but if you CAN’T get LegitScript certified, then we aren’t a good fit. You can go waste your money buying leads from Rehabs.com or something 😉
If you feel like you fit the above criteria and would love to never have to worry about your treatment center marketing at all, especially paying through the nose for paid ads and pain in the butt certifications, please fill out the form below.
